Generating interesting content that connects with people and motivates them to share it with their networks is a successful tactic for using social media. Posting teaser videos, behind-the-scenes videos, user-generated videos, and other interesting content that highlights the frummyyeseatures & advantages of the app can be one way to do this. Developers can increase brand loyalty & draw in new users by cultivating a community around their app & having a strong social media presence. A video app can also be effectively promoted through influencer marketing, which enables developers to reach a highly engaged audience by reaching out to the existing fan base of well-known influencers. Developers can expand the reach and credibility of influencers by collaborating with them if they share the same values and target audience as the app.