Careful and Moral Execution. In conclusion, microtransactions and in-app purchases are effective ways to monetize gaming apps, but their implementation needs to be done carefully and morally to guarantee both a bonus buy slotssatisfying user experience and long-term income generation. Gaming app developers and publishers can also make a good living by displaying advertisements or collaborating with brands through sponsorships and advertisements. In-game advertising can be placed strategically throughout the game to target a captive audience. It can take many different forms, such as display ads, video ads, native ads, or sponsored content.